Amid industry consolidation, identifying emerging brands in key markets is crucial for acquisitions and collaborations. While wholesale prices have risen, retailer margins have tightened, reducing profitability. Cannabis concentrates offer a way to premiumize offerings and improve margins in this context. This raises the question: which strong-growth concentrate brands are leading the market with premium offers?
The Appeal Of Concentrates
In oversaturated markets, consumers seek standout products with refined tastes that command higher prices due to their potency, sophisticated flavors and premium packaging. According to BDSA data, cannabis concentrates have gained popularity, with sales rising significantly, making them a lucrative option for companies looking to enhance profit margins.
Smaller local brands with loyal customer bases in emerging markets like the east coast and Midwest, are well-positioned for strong sales and are attractive acquisition targets during industry consolidation.
Regional Highlights In Key Markets
Michigan has emerged as a significant market for several brands, including Goodlyfe Farms, GalacticandSociety C, each exceeding $5 million in sales. These brands demonstrate strong growth in concentrates alongside other product categories.
Massachusetts is another key state, hosting high-performing brands like LivWelland Happy Valley, both showing strong sales trends. Additionally, Sauce Essentialshas seen over $1 million in sales, operating in Massachusetts among other states.
Market Insights Snapshot Of The Top 4
Read Also: US Cannabis Consumers Now Prefer High Potency Premium Products, Rosin And Infused Pre-Rolls: Who's Buying What?
Emerging Players
Several brands, includingDistro 10, Mischief, The Limit, and Traphouse Cannabis Co., are gaining traction with sales surpassing $1 million. These brands are predominantly concentrated in Michigan, highlighting the state's robust market growth.
Top 15 Cannabis Concentrate Brands By Sales And Locations
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