A Visit to Sequoia Direct in Australia - Office Found

Reason for this visit

Australian stock market is a diversified financial market covering stock trading, bond issuance, fund management, and more. The stock market in Australia has experienced rapid development, appealing to a large number of investors and traders. In terms of regulation, Australian stock market is relatively well-regulated and is primarily overseen by the Australian Securities and Investments Commission (ASIC), an independent federal government agency responsible for regulating the financial industry, including the stock trading market. Its main responsibilities are to ensure market fairness, transparency, and integrity, protect investor interests, and prevent market manipulation and fraudulent activities. Additionally, Australian stock market has other regulatory bodies and mechanisms, such as self-regulatory organizations of exchanges, working together to maintain market stability and healthy development. Currently, there are numerous stock brokers in Australia, with some large brokers having a significant market share and a substantial customer base. These brokers provide various trading platforms and software to facilitate stock trading for investors. Furthermore, some brokers offer financing services to help investors expand their investment scale. Overall, the regulatory system of Australian stock market is relatively sound, with strong regulatory measures in place to effectively protect investor interests and maintain market fairness, transparency, and integrity. In an attempt to provide investors with a more comprehensive understanding of current brokers in Australia, WikiStock survey team decides to go to the country for on-site visits to local companies.

On-site visit

In this issue, the survey team went to Australia to visit broker Sequoia Direct as planned according to its regulatory address that Level 7, 7 Macquarie Place Sydney NSW 2000 Australia.

The investigators arrived at Sydney, capital of the state of NSW, Australia for a visit to the broker‘s office on December 8, 2023, and located 7 Macquarie Place, a 12-storey boutique commercial building offering uninterrupted view of the harbor on the upper levels. Additionally, the building benefits from vibrant lifestyle of Sydney’s Circular Quay Precinct and proximity to the financial core.

Upon arrival at the building for further investigation, the survey personnel spotted a well-furnished and spacious lobby with cozy sofa sets and modern facilities. In the meantime, it could be seen from an indoor directory that Sequoia is situated on the 7th floor of the building.

Upon access to the 7th floor via the elevator, the inquiry team saw the company name and logo of Sequoia Direct on the glass door of its office. There were approximately 5 separate rooms with 40 office desks in a neat and tidy working space. The office features a reasonable layout with modern furniture and facilities, providing a comfortable working environment for the employees.

Through the on-site investigation, its confirmed that the broker has a physical presence at the location.

Conclusion

The survey team went to Australia to visit broker Sequoia Direct as scheduled, and found the companys name at its regulatory address. This denotes that the broker has a physical business office at the place. Meanwhile, investors are advised to make an informed decision following an overall consideration.

Disclaimer

The content is used for informational purpose only, and shall not be taken as a final order for making a choice.